AirAsia rewards partners with arrivia to improve reward offerings

AirAsia rewards, a loyalty program of Capital A, has partnered with travel loyalty company arrivia to launch a platform for booking cruises via iCruise. With this platform, customers can book from a variety of cruise lines via the iCruise platform or the AirAsia MOVE app and earn four AirAsia points for every dollar spent on the cruise, according to a press release.

"With more Asian travelers embracing cruising, this partnership is perfectly timed to meet the growing demand, offering our members value-packed, convenient, and memorable holiday options whether they are taking flights, staying at a hotel or cruising the seas," Nicole Tan, chief business officer, AirAsia rewards, said in the release.