Long John Silver's debuts loyalty programPhoto: Long John Silver's

Long John Silver's debuts loyalty program

Long John Silver's has launched a loyalty program called Seacret Society.

The restaurant brand has also launched a new app, available on iOS and Android, that lets users browse menus, place orders for pickup or delivery and manage their Seacret Society membership.

The loyalty program grants members four "coins" for every dollar spent, redeemable for free food, discounts and exclusive offers. New members get a welcome gift of a free menu item.

CATEGORIES: Restaurants

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