NHL team Calgary Flames launch rewards program

Calgary Flames, an NHL team, launched a Club Red Membership Rewards Program. Customers can sign up through the Calgary Flames app, according to a report by NHL.

Customers can scan a QR code when purchasing items or merch at the Scotiabank Saddledome to earn points, as well as by playing trivia contests, watching Flames content, checking in while watching games at home, and other activities.

Fans can redeem the rewards for tickets, concert tickets, signed items, experiences, and more. The rewards program is a tiered system moving from Core to Select, Premier and Ruby.

"We are so excited and proud to introduce Calgary Flames "Club Red" Membership Rewards, built for the best fans in the NHL, the C of Red," Geordie Macleod, VP, marketing at Calgary Sports and Entertainment, said in the report. "This free to join program will unlock exclusive members-only benefits as fans start earning points from everyday purchases at the Scotiabank Saddledome and engaging with our brand within Club Red. We are excited to continue fostering that connection between our team and our fans and giving the C of Red a brand-new program to reward their fandom."