Paris Baguette launches refreshed PB Rewards program

Parish Baguette has a refreshed PB Rewads program as well as an upgraded mobie app and online dining experience.

PB Rewards members now bank one point for every $1 spent to use however they choose and earn points on every transaction, from online and mobile app to in-café orders. Here's an example of what points provide members:

• 75 points – free pastry, donut or cookie.
• 150 points – free specialty beverage.
• 300 points – free salad, sandwich or wrap.
• 750 points – free cake.

New customers who sign up for PB Rewards program can enjoy a free pastry with their first purchase. For those who join or update their existing app, there will also be a limited-time offer bank, including:

• BOGO pastry.
• $2 off any cake slice.
• $3 medium latte or cold brew.
• Free medium lemonade refresher with purchase.

Paris Baguette's new mobile app launch brings several new features, including completing challenges for exclusive offers and bonus points.