Pet Supermarket debuts VIP loyalty program

Pet Supermarket now has a VIP Rewards program in which members earn one point for every dollar spent on product purchases.

Once you reach 150 points you earn a $5 reward that can be redeemed in-store and online.The $5 reward will expire after three months.

Members earn 10 points for creating a pet profile and earn double the points on their pet's birthday entered into the profile.

New members earn 15% off their next purchase just for signing up.

When a member supports local pet charities by making a donation at Pet Supermarket, they earn points toward rewards for every dollar donated.

There is also a dog wash reward — buy six washes and get one wash free.