Red Robin revamps loyalty program to make redemption faster, easierPhoto: Courtesy of Red Robin

Red Robin revamps loyalty program to make redemption faster, easier

Red Robin Gourmet Burgers has revamped its Red Robin Royalty loyalty program to make it easier to earn free food and perks.

The initial program rewarded guests with a free entrée after nine entrée purchases.

Now Red Robin Royalty members will earn one point for every dollar spent on qualifying purchases, not just entrées. For every 100 points earned, members will receive a $10 reward to use on their Red Robin favorites.

The VIP-like experience gives members the royal treatment with crave-worthy sneak peeks and early access to new menu items, exclusive offers, including free birthday burgers (and kids' birthday burgers for Red Robin's littlest fans), plus a free appetizer for new members on sign-up.

To sign up for Red Robin Royalty click here and download the Red Robin mobile app.

CATEGORIES: Restaurants

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