Simon unveils Simon+ loyalty program for malls

Simon, a brand with more than 200 malls and premium outlets, introduced its Simon+ loyalty program to reward customers by shopping during the holidays and beyond, according to a press release.

Members can earn rewards including cash back, points and perks by shopping at Simon malls, online or via the ShopSimon app. They can also earn exclusive offers at more than 500 retailers such as Kate Spade New York, Pandora, California Pizza Kitchen and others.

"Simon+ brings a new level of rewards to holiday shopping," Lee Sterling, CMO, Simon, said in the release. "Members can receive points, access exclusive offers and enjoy perks whether they shop in-store or online, making it easier than ever to give — and to get — the perfect gifts this season."