Southwest Airlines Co. is enhancing its loyalty program called Rapid Rewards.
The enhancements include:
- Earn A-List status faster: Starting Jan. 1, 2024, Southwest Rapid Rewards members only need to fly 20 one-way qualifying flights (previously 25) or earn 35,000 tier qualifying points to reach A-List status.
- Earn A-List preferred status faster: Starting Jan. 1, 2024, Rapid Rewards members only need to fly 40 one-way qualifying flights (previously 50) or earn 70,000 tier qualifying point to earn A-List preferred status.
- Starting Jan. 1, 2024, Rapid Rewards credit card members will receive 1,500 tier qualifying points for every $5,000 spent (previously $10,000) on purchases using their Rapid Rewards Premier, Premier Business, Priority, or Performance Business Credit Cards from Chase.
- Complimentary premium drinks for A-List preferred status: Starting Nov. 6, 2023 A-List preferred members can receive up to two complimentary premium drinks per flight, added directly to their mobile boarding passes.
- Starting in spring of 2024, Rapid Rewards members will have the option to pay for their flight with a combination of cash and points, starting with as few as 1,000 points.