Taco Bell offers rewards members unique Big Game opportunity

Taco Bell rewards members have an opportunity to possibly appear in the brand's Big Game commercial via Live Mas drive-thru cams, a one-of-a-kind photo booth experience.

The Live Más Drive Thru Cam is on a nationwide tour, starting in Los Angeles for a limited time before stopping in Middleburg Heights, Ohio, Cookeville, Tennessee, Houston, Texas. and Wauchula, Florida.

Fans can capture their drive-thru moment with a digital photo takeaway and, if they choose, opt-in for an opportunity to have their photos featured in Taco Bell's Big Game ad campaign.

To join in, Taco Bell Rewards members can visit a participating location, open the app and login and proceed through the drive-thru per usual. At the end of the drive-thru, participants will make a stop right under the Live Más Drive Thru-Cam and scan a QR code to initiate the photo countdown, which then snaps a series of six photos of both the driver and passenger sides of the vehicle.

Afterwards, two digital photo strips, complete with three pics each, will be sent to their registered Taco Bell Rewards email. Plus, fans who opt in to be considered to show up in Taco Bell's ad spot can begin the countdown to the Big Game reveal during the third quarter.

The Live Más Drive Thru Cams will start their nationwide rolling tour, open from 2 p.m. to 10 p.m. at the following locations during the following dates:

• 12/3 – 12/5, CA: 1604 S. La Brea Ave., Los Angeles, CA, 90019.
• 12/4 – 12/6, OH: 17565 E Bagley Rd., Middleburg Heights, OH, 44130.
• 12/10 – 12/12, TN: 310 Big Mac Drive, Cookeville, TN, 38506.
• 12/11 – 12/13, TX: 15797 JFK Blvd, Houston, TX, 77032.
• 12/17 – 12/19, FL: 116 W Rea Rd, Wauchula, FL, 33873.