Target debuting revamped Target Circle loyalty program April 7

Target is reintroducing its guest loyalty program, Target Circle, on April 7 with the goal to provide an easier and more personalized shopping experience.

The next iteration of Target Circle will feature three membership options including the free-to-join membership, retail payment card options and a new paid membership that offers same-day delivery. Here's a deeper look at the three options.

1. Target Circle: The free-to-join membership option offers every member access to automatic deals applied at checkout without having to search for or add individual offers. Guests will still be able to earn Target Circle Rewards and save with personalized deals.
2. Target Circle Card: Target Circle Card (previously known as Target RedCard) will offer an extra 5% off instantly every day, on top of Target Circle deals. Target Circle Card holders will also have access to no-rush returns and free two-day shipping on hundreds of thousands of items on Target.com and a cardholder special pricing for the paid membership.
3. Target Circle 360: Target Circle 360 is a new paid membership offering unlimited free same-day delivery in as little as an hour with no delivery fees or markups, free two-day shipping, access to preferred shoppers who can personalize their experience and access to Shipt Marketplace, which offers same-day delivery from more than 100 retailers nationwide.

As a special launch offer, from April 7 to May 18, all guests can sign up for Target Circle 360 for $49 (from $99) for the first year.

Target Circle Card holders have access to the $49 offer at any time.