Networld Media Group Editor Bradley Cooper met up with Tinku Saini, co-founder of Tarka Indian Kitchen, at the recent Fast Casual Executive Summit to talk about the chain's loyalty program.
The 10-unit fast casual brand implemented its rewards program in 2019 and now has 120,000 members, with 100 added each day on average.
Rewards include a free appetizer with signup to the loyalty program and a birthday reward.